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Article #1269

Barter in Alberta - Press release

#1269
From: Garland Coulson
Date: Wed, 02 Sep 1998 00:00
55 lines
3313 bytes
press release

LARGEST BARTER EXCHANGE IN NORTH AMERICA 
ARRIVES IN ALBERTA

Exchange Connects Alberta Businesses to over 50,000 Customers in 
more than 8 Countries

Edmonton, September 2,1998 �  Andr� Taillefer, President & CEO of ITEX�
Canada Corporation is pleased to announce the appointment of Edmonton's 
Common Sense Solutions as an independent barter broker.  Common Sense
Solutions joins over 250 offices world-wide in making barter an easy,
effective and profitable way of doing business.  

Edmonton and Alberta-based companies are now able to sell  their products
and services on the ITEX� Barter Exchange for ITEX� trade dollars and use
the ITEX� Canada Express Card to pay their expenses and suppliers.  The
Exchange alleviates the need for customers to barter one-on-one with other
companies since the trade dollars they receive can be used for any of the
other 50,000 members' products and services.  

Barter is an industry as old as man.  Today, forward-thinking companies
barter to access new markets and customers, increase sales, conserve cash,
and utilize unused capacity or inventory, .  Barter is estimated by the
U.S. Department of Commerce to account for about 30% of the world's total
business.  Barter in the U.S. now exceeds $7 billion annually.

ITEX� Barter Exchange members enjoy a marketing advantage as members prefer
to trade with each other in trade dollars in order to conserve cash.

With a 1-800 number for transaction authorizations, the acceptance of the
ITEX� Canada Express Card is as simple as most credit card transactions. 
In addition to the international nature of the exchange, the local broker
works with local companies to assist them in marketing their products and
services on the Exchange and works with new local member companies to
increase the number of local products and services available.  Members also
reap the benefit of an aggressive co-operative marketing program. 

Garland Coulson F.I.C.B., President of Common Sense Solutions,  states
that, "We are extremely excited to bring this powerful marketing and
financial tool to our business clients.  Barter is a major competitive
advantage for businesses and an important source of alternative financing. 
Local and even rural companies will be able to easily access thousands of
local and international customers,  products and services.  We predict that
barter and the ITEX� Barter Exchange will become an integral part of the
Alberta Advantage."  

For more information about barter and the ITEX� Barter Exchange, call
Garland Coulson of Common Sense Solutions at 403-465-7330 or visit the web
site at http://www.comsensesolutions.com.

ITEX� Corporation was founded in 1982 and is the only publicly traded
barter company (NASDAQ).  With over 250 offices in 8 countries and 50,000
members strong, ITEX� is the acknowledged leader in the barter industry.  	
		End of release 
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From: "Garland Coulson" <gcoulson@connect.ab.ca>
Subject: Barter in Alberta - Press release
Date: 1998/09/02
Message-ID: <01bdd678$09e40540$9b4f22cf@enduser>
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