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Article #3312

Re: Logo design

#3312
From: Jennifer_Lathrop
Date: Tue, 22 Jun 2004 18:27
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IMHO, I agree that Illustrator is the place to start. I work on projects where we have sponsors who get their logos plastered all over. They usually send me TIF or JPEG files, sometimes GIF from the Web ("you can just take my logo off the web...that'll work, won't it..."). The resolution is fine for our printed materials, but our signmaker can't use them for the banners and display signs. At least with an Illustrator EPS, fonts outlined, there are many ways to go (Export as a TIF, GIF, JPEG, resize the EPS). Nothing is perfect (like when an image is part of the logo, then it doesn't matter what program you're in, size is limited by resolution), but I've found vector art is the nice place to start for most. And once the file is EPS, it can be used in Quark, InDesign, etc.
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Newsgroups: adobe.print.design
Subject: Re: Logo design
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Date: Tue, 22 Jun 2004 11:27:35 -0700
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