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Article #99

Re: Freelance Invitation Designer - Thoughts

#99
From: Neil_Keller
Date: Thu, 05 Mar 2009 15:30
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Lori,

This is a tough call, emotionally, as well as from a business standpoint. I've been a designer for many years and sympathize. That said, bite your lip and offer both services. In this economy, a dollar earned either way is still a dollar more in your pocket.

Some people could never afford your services, no matter what. Others don't understand the difference, and just want the job done -- cheap.

Others will go for good design, printed by sheetfed litho on good, appropriate stock.

Others will want "raised lettering" as thermography.

And a select few will insist on nothing less than genuine engraving on the finest Cranes or Strathmore with matching lined envelopes.

And yes, laser (or inkjet) is indeed tacky, particularly for such important occasions as weddings, confirmations and bar mitzvahs. Save the laser and inkjet for those summer barbecues, baby showers, and third grade recitals.

Neil
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Subject: Re: Freelance Invitation Designer - Thoughts
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Date: Thu, 5 Mar 2009 07:30:05 -0800
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