🚀 go-pugleaf

I am in InDesign CS1.

I need to figure out how to affect the content of a placed image, not the surrounding frame. I know how to set the rotation angle of the selected object's frame:

set rotation angle of selection to 10

But for the life of me, I cannot understand how to leave the frame as it is and just rotate the content. I.E., normally, if I grab the direct selection tool and click an image (hovering over the image inside the frame turns to the hand tool), I can then manipulate the content without affecting the outside frame. But I want to do this with an AppleScript.

I also assume that if someone can open this door for me, it will then lead the way to being able to scale the content, without affecting the frame. But I cannot figure out the secret of "content" vs. "selection". Halp!

Thank you!