🚀 go-pugleaf

All, 

Yes, XSLT is the best approach to transforming XML to HTML. This is exactly the sort of thing it was made to do. I'm not a programmer but I have been able to write effective XSLT transformations. I know of at least one product (XMLSpy XSLT Designer)that includes a GUI for creating XSLT that doesn't require programming knowledge. Haven't tried it myself. 

XSLT can do much more than simple tag swapping. You can create linked TOC's and completely re-arrange your document with XSLT. Toss in a little InDesign scripting and you've got a pretty effective means of producing clean HTML without TOO much pain. 

Of course I can't resist my usual plea to Adobe to provide some more advanced features in the cross-media plug-in. I'm also a FrameMaker user and Frame is miles ahead in this area (especially Frame 7). 

Good luck, Phil Redman