🚀 go-pugleaf

This is probably a bit off topic but... 

Why are so many businesses (often the larger ones are worst) SO protective of corporate identity material? 

As everybody here knows, anything CAN be reproduced, it's so ironic that if you do get some decent information it always states something like "this logotype must never be redrawn etc..." 

I know the argument about counterfeit products but please, I really don't believe that any faker gearing up to produce 1,000s of dodgy doohickeys in custom cut, 4 colour cartons, or CDs or whatever is going to be put off by having to spend an hour or two with a scanner and some sort of graphics software. 

And I tend to think that if I were a brand manager at one of these large companies, even if I didn't want to be associated with Mrs B's church bazaar, or whatever, I'd still prefer my company's image to be reproduced correctly. Anything else is just a dilution of the brand, we've all seen it, Marlboro in Times Bold for instance. 

Before anybody gets the wrong impression, my use of logos is entirely legitimate. I work for a company that produces various types of reflective and non reflective badges and transfers for garment decoration. Mostly this is sub contracted to us by garment wholesalers (a highly competitive, secretive and pretty cutthroat market, in my experience). 

So what we get is a buyer who thinks that cheap is everything and wouldn't recognise a corporate identity document if it bit him on the nose, talking to a seller who needs to close the deal before anything else...and here comes the photocopy of an embroidered shirt pocket, or a *.gif from the web site, or... 

Like I said, perhaps a bit off topic, but I feel better for that.