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Article #588

TUCOWS AND WE COMPUTE ANNOUNCE NEW INTERNET MAGAZINE

#588
From: "Ross Wm. Rader"
Date: Tue, 26 Nov 1996 00:00
117 lines
6628 bytes
FOR IMMEDIATE RELEASE

          TUCOWS AND WE COMPUTE ANNOUNCE NEW INTERNET MAGAZINE

    Leading Internet Software Site to Provide Internet Editorial Via
           Co-Branding Agreement With Real World Publication

        Toronto - November 26, 1996 - TUCOWS Limited (The Ultimate
        Collection of Winsock Software), the leading Internet software
        distributor, and We Compute Inc., publisher's of the acclaimed
        We Compute, today announced a media partnership  to publish an
        interactive version of We Compute as part of TUCOWS
        (http://www.tucows.com) on the world wide web.

        TUCOWS is the first world wide web site to make Internet
        software truly available to all users world-wide using
        innovative distribution through over 140 Internet sites world
        wide. Beginning in December, users of TUCOWS will also be able
        to interactively read "We Compute Online", a cybermedia version
        of We Compute's popular printed publication, directly on their
        computer screens. Both We Compute Online and TUCOWS will be a
        free service available to all Internet users on the World Wide
        Web.

        "We are very excited about this project, says Ross Wm. Rader,
        Marketing Director for TUCOWS. "TUCOWS is already a world class
        web site, but we realize that there is more to the Internet
than
        just winsock software. And that's exactly what We Compute
brings
        to the table. Their in-depth coverage of the computer industry
        and the online world allows TUCOWS to continue as a leader on
        the web while appealing to a whole new class of Internet users
-
        something no other Internet software site is doing. And best of
        all, everything is still completely free."
                        
        "The interactive version of We Compute will gain the popular
        newspaper an even wider audience for its engaging plain-English
        approach," says publisher/editor Eric McMillan. "Our readers
        have been really enthusiastic supporters, helping us become in
        just two years the most popular computer publication in the
        Greater Toronto Area," says McMillan. "Now, with the incredible
        reach of TUCOWS, we can take our jargon-free approach to the
        rest of the computer-using world."

        The electronic version of the paper will feature stories,
        reviews, and columnists from We Compute's monthly offerings, as
        well as periodic updates that readers will get as soon as
        they're available throughout the month. Also watch for all the
        lively and practical items that have created fans of the
printed
        version -- Cheap Tricks, What's Hot & What's Not, Hot Spots &
        Cool Stuff -- as well as the  "world's easiest guide to
        accessing and exploring the Internet."


        In addition, the companies have agreed to a co-sponsored
        marketing campaign which includes print advertising through We
        Compute Inc.'s various media outlets in addition to a major
        online campaign spearheaded by massive exposure directly on the
        TUCOWS site. The venture will also be promoted at Comdex '96 in
        Las Vegas, November 18-22 in booth H1730 at the Las Vegas
        Hilton.

        Current services on TUCOWS include the CowCafe, an interactive
        chat environment specifically geared to TUCOWS users, The Best
        of TUCOWS CD-ROM as presented by Incontext Systems (TSE: INI),
a
        CD-ROM compendium of the hottest applications available from
        TUCOWS as well as comprehensive Internet software reviews and
        full natural language, context sensitive search capabilities.

                                  ###

        About TUCOWS Limited:

        TUCOWS was founded in 1995 by Scott Swedorski to provide
        Internet users the world over, quick and effective access to
the
        latest and greatest Internet software applications. Since it's
        inception, it has grown to become the single largest software
        distribution point on the Internet with point's of presence in
        over 40 countries world wide. TUCOWS users download over 290
        million pages of information from over 140 servers world-wide
in
        their search for the ultimate Internet software applications.

        TUCOWS has been recognized many times as a leading Internet
        Web-site by several major media firms and Internet agencies
such
        as Microsoft, Yahoo!, Ziff-Davis Publishing, CMP Publications
        and many more.

        About We Compute Inc.:

        We Compute, "The Plain-English guide to using computers for
home
        and small business", was launched in November 1994 by
        publisher/editor Eric McMillan. Over 112,000 copies of its
        hard-copy edition are snapped up by computer buyers and users
in
        the Greater Toronto Area each month.
        

        Contacts:

        Ross Rader
        Internet Direct Canada Inc.
        (416) 233-7150
        rwmrader@idirect.com

        Eric McMillan
        We Compute Inc.
        (416)481-1955
        editors@idirect.com
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From: rwmrader@idirect.com ("Ross Wm. Rader")
Subject: TUCOWS AND WE COMPUTE ANNOUNCE NEW INTERNET MAGAZINE
Date: 1996/11/26
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