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Article #588TUCOWS AND WE COMPUTE ANNOUNCE NEW INTERNET MAGAZINE
From: "Ross Wm. Rader"
Date: Tue, 26 Nov 1996 00:00
Date: Tue, 26 Nov 1996 00:00
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FOR IMMEDIATE RELEASE
TUCOWS AND WE COMPUTE ANNOUNCE NEW INTERNET MAGAZINE
Leading Internet Software Site to Provide Internet Editorial Via
Co-Branding Agreement With Real World Publication
Toronto - November 26, 1996 - TUCOWS Limited (The Ultimate
Collection of Winsock Software), the leading Internet software
distributor, and We Compute Inc., publisher's of the acclaimed
We Compute, today announced a media partnership to publish an
interactive version of We Compute as part of TUCOWS
(http://www.tucows.com) on the world wide web.
TUCOWS is the first world wide web site to make Internet
software truly available to all users world-wide using
innovative distribution through over 140 Internet sites world
wide. Beginning in December, users of TUCOWS will also be able
to interactively read "We Compute Online", a cybermedia version
of We Compute's popular printed publication, directly on their
computer screens. Both We Compute Online and TUCOWS will be a
free service available to all Internet users on the World Wide
Web.
"We are very excited about this project, says Ross Wm. Rader,
Marketing Director for TUCOWS. "TUCOWS is already a world class
web site, but we realize that there is more to the Internet
than
just winsock software. And that's exactly what We Compute
brings
to the table. Their in-depth coverage of the computer industry
and the online world allows TUCOWS to continue as a leader on
the web while appealing to a whole new class of Internet users
-
something no other Internet software site is doing. And best of
all, everything is still completely free."
"The interactive version of We Compute will gain the popular
newspaper an even wider audience for its engaging plain-English
approach," says publisher/editor Eric McMillan. "Our readers
have been really enthusiastic supporters, helping us become in
just two years the most popular computer publication in the
Greater Toronto Area," says McMillan. "Now, with the incredible
reach of TUCOWS, we can take our jargon-free approach to the
rest of the computer-using world."
The electronic version of the paper will feature stories,
reviews, and columnists from We Compute's monthly offerings, as
well as periodic updates that readers will get as soon as
they're available throughout the month. Also watch for all the
lively and practical items that have created fans of the
printed
version -- Cheap Tricks, What's Hot & What's Not, Hot Spots &
Cool Stuff -- as well as the "world's easiest guide to
accessing and exploring the Internet."
In addition, the companies have agreed to a co-sponsored
marketing campaign which includes print advertising through We
Compute Inc.'s various media outlets in addition to a major
online campaign spearheaded by massive exposure directly on the
TUCOWS site. The venture will also be promoted at Comdex '96 in
Las Vegas, November 18-22 in booth H1730 at the Las Vegas
Hilton.
Current services on TUCOWS include the CowCafe, an interactive
chat environment specifically geared to TUCOWS users, The Best
of TUCOWS CD-ROM as presented by Incontext Systems (TSE: INI),
a
CD-ROM compendium of the hottest applications available from
TUCOWS as well as comprehensive Internet software reviews and
full natural language, context sensitive search capabilities.
###
About TUCOWS Limited:
TUCOWS was founded in 1995 by Scott Swedorski to provide
Internet users the world over, quick and effective access to
the
latest and greatest Internet software applications. Since it's
inception, it has grown to become the single largest software
distribution point on the Internet with point's of presence in
over 40 countries world wide. TUCOWS users download over 290
million pages of information from over 140 servers world-wide
in
their search for the ultimate Internet software applications.
TUCOWS has been recognized many times as a leading Internet
Web-site by several major media firms and Internet agencies
such
as Microsoft, Yahoo!, Ziff-Davis Publishing, CMP Publications
and many more.
About We Compute Inc.:
We Compute, "The Plain-English guide to using computers for
home
and small business", was launched in November 1994 by
publisher/editor Eric McMillan. Over 112,000 copies of its
hard-copy edition are snapped up by computer buyers and users
in
the Greater Toronto Area each month.
Contacts:
Ross Rader
Internet Direct Canada Inc.
(416) 233-7150
rwmrader@idirect.com
Eric McMillan
We Compute Inc.
(416)481-1955
editors@idirect.com
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From: rwmrader@idirect.com ("Ross Wm. Rader")
Subject: TUCOWS AND WE COMPUTE ANNOUNCE NEW INTERNET MAGAZINE
Date: 1996/11/26
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