🚀 go-pugleaf

privatecontact <not_now@spam.net> wrote in message news:<3E4FE96B.3010001@spam.net>...
> This is old news and isn't even relevant when you look at Turbo Tax 
> sales.  Intuit just reported in its profit report that sales are up by 
> 11%. 

They did not state that at all.

You need to read a little more carefully (even though it's
an honest mistake that you made). Intuit never stated that
TurboTax sales were up (that in itself is extremely significant).

They stated that TurboTax _revenue_ was up 11%. There is a big
difference here. Revenue is up because they are significantly
increasing the number of direct sales as a result of the mailing
of millions of TurboTax CDs to previous users, and increasing
their web based product sales. Direct sales and web based sales
and filing are hugely profitable and overshadow the lost sales
due to activation.

> Guess that means that people really don't view this as spyware, 
> but a legitemate attempt by the company to protect its investment.  You 
> could only hope that your company would be so smart. :)

Shifting to direct sales is indeed very smart, and you can't
fault Intuit for willingly giving up a little market share in
order to significantly increase revenue.

"Spyware" was never the issue, the issue has always been the
activation problems, and the burden that activation has placed
on legitimate paying users. Intuit has tried to steer the media
into believing that this is a strictly a spyware issue, to divert
attention away from the real issues.

Always be on the lookout for "Implicature." Intuit wants people
to think that sales are up 11% so they don't bother to explain
that revenue being up 11% is not the same as sale being up 11%.
Intuit wants people to believe that the issue with C-Dilla is
spyware because in fact C-Dilla is not spyware.