Re: Shocking Finding: Consumer HATE ads

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Article #112

#112

From: Bob Ward
Date: Wed, 06 Dec 2006 23:49

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On Wed, 6 Dec 2006 07:59:20 -0500, "Mike T." <noway@nohow.not> wrote:

>
><bearclaw@cruller.invalid> wrote in message 
>news:bearclaw-9754B0.23231405122006@news.supernews.com...
>> "In the past two years, the number of consumers using pop-up blockers
>> and spam filters has doubled"
>>
>> [more]
>>
>> <http://www.informationweek.com/internet/showArticle.jhtml?articleID=1966
>> 01694>
>
>"Forrester also notes that ad avoidance is becoming more common on 
>television. Today, 15% of consumers acknowledge using their digital video 
>recorders to skip ads, "
>
>That's odd, I wonder what the other 85% of consumers are using their DVRs 
>for?  :)  -Dave 
>

You are assuming that 100% of all consumers own DVRs - not a good
assumption.

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References: <bearclaw-9754B0.23231405122006@news.supernews.com> <4576bea9$0$97231$892e7fe2@authen.yellow.readfreenews.net>

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From: Bob Ward <bobward@email.com>
Newsgroups: alt.consumers,alt.consumers.experiences,ba.consumers,misc.consumers,misc.consumers.frugal-living
Subject: Re: Shocking Finding: Consumer HATE ads
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