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Article #153Re: Immaculate Heart Radio at 101.7
From: Mark Roberts
Date: Wed, 02 Jan 2013 19:10
Date: Wed, 02 Jan 2013 19:10
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Neil <weiserguy@sonic.net> had written: | > "Mark Roberts" <markrobt+usenet@gmail.com> wrote | > | >> | >> Aside from that, did KGO miss a chance for a (weak) FM signal? | > | > KGO's owner could have bought 104.9, which is now one of the KDFC stations. | > I'm sure they could have bought others as well, but they apparently have no | > interest in buying any FMs here. | > | They already own three (KFOG/KFFG and KSAN). They're not exactly setting | the world on fire - tied for #14 in December's book.) Why buy another | facility until they figure out how to program the ones they already have? | Reportedly (don't remember now where I saw the report), Cumulus was one of the bidders for KBLX, but Entercom got it instead -- and finally installed RDS! Problem is, no FM station is going to have the kind of coverage that a big AM is going to have in the Bay Area, due to the terrain. Even so, it just postpones the decline of AM listening around here, since FM is where the listeners are. Cumulus comes up short in that regard, with only two FM signals, though it could easily end the 104.5/97.7 simulcast if it wanted. Maybe for the next national brand it tries to launch. What I wonder about KFOG is whether the station's demographic profile has shifted. Clearly they're trying to go for a younger audience now, sort of a Live 105 Lite. This, of course, has given space to KUFX/KUZX to start recognizing that the 1990s actually happened and had some music in there. -- Mark Roberts - E-Mail address is valid but I don't use Google Groups If you quote, please quote only relevant passages and not the whole article.
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From: Mark Roberts <markrobt+usenet@gmail.com>
Newsgroups: ba.broadcast.moderated
Subject: Re: Immaculate Heart Radio at 101.7
Date: Wed, 2 Jan 2013 14:10:32 EST
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