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1 total messages Started by Quy Nguyen Mon, 26 Sep 2011 15:15
Hi, looking for Marketing Specialist in Mountain View
#337
Author: Quy Nguyen
Date: Mon, 26 Sep 2011 15:15
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We’re looking for a marketing expert to help take Manpacks to the next
level. Equal parts fun and insanely hard work, the ideal candidate
will understand that Startup Life is a roller coaster ride—and often
creeps into your weekend.

About Us:
Manpacks is a simple service that empowers men to replenish basics
like underwear, condoms, and shaving supplies without lifting a finger
(unless it’s to click a button)
Our customers are tech-savvy professionals in their mid-20′s to early
40′s
We are funded by amazing angel investors, and are a lean team with
revenue growing by the day

Key Responsibilities:
Manage an advertising budget that includes online campaigns with SEM,
banner ads, Facebook ads, podcasts and more – this includes ad
placements AND conceptualizing messaging/imagery that’s effective and
in-line with the Manpacks brand
Brainstorm with the Manpacks founders to innovate fun & ridiculous
advertising campaigns that could include games, apps, videos,
celebrities, and partial nudity
Organize contests and promotions to build awareness and community
engagement
Establish metrics for success, track every campaign, and report on
performance
Coordinate with shelters nationwide to distribute underwear to people
who need it because they can’t afford it

Requirements:
Risk taker
Decision maker
You’ve managed successful PPC campaigns before (2+ years experience)
You are passionate about building excellent things, and ready to
commit to something with potential to be very big
You have great written and oral communication skills. You keep a
personal or professional blog, and are building a following on Twitter
Experience building community around something you are passionate
about (coffee, kittens, base jumping… whatever)
Located in, or ready to independently relocate to Mountain View, CA

Bonus Points:
Previous experience with customer acquisition tracking & reporting,
using Google Analytics and KISSmetrics (or a similar funnel analysis
tool)
Experience with direct email marketing
Personal interest in brand building, personal efficiency and “lean
startup” methodology
Ability to work well in a fast-paced and constantly changing startup
environment
A degree from a competitive school where you focused on writing,
marketing, or communications

Perks include:
Health benefits
50% off all non-discounted Manpacks gear
Friends & Family discounts
A great startup adventure

Tell us about yourself. Attach a resume if you have one.
To apply, please visit  http://manpacks.theresumator.com
Please include links to your blog, Twitter, etc.
Want to impress? Sketch out a Manpacks marketing initiative that you’d
love to get going on. Or, brag about something awesome
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