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Article #1610Microsoft unveils radical changes to Windows 95
From: Bryan O'Sullivan
Date: Thu, 06 Jun 1996 00:00
Date: Thu, 06 Jun 1996 00:00
116 lines
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7022 bytes
FOR IMMEDIATE RELEASE REDMOND, WASHINGTON, JUNE 6 -- In a move calculated to divert attention from upcoming announcements from Apple regarding the future of its upcoming Coprolalia OS technology, Microsoft Corporation (Nasdaq: MPHRRTN) today unveiled a suite of enhancements to its Windows 95 operating system. "We are very excited by these latest innovations from Microsoft," said Gilbert Amelio, president of Apple Computer. "We expect them to yield rich pickings in terms of apparently pithy, yet inane, marketing epigrams that will divert attention from the fact that nobody wants to buy Macintoshes any more." Apple Computer came to widespread public attention for the first time several months ago with its advertising campaign that proclaimed "Macintosh 96 = Macintosh 89", a bold move that still has many industry analysts perplexed. "I do not understand why Apple used this particular slogan in their campaign," said Marc Bnodsky, an agriculture and small arms analyst for the Boise, Idaho based market research firm Spuds and HUDs. "It is clear even to the casual user that this must be a self-deprecating ploy on the part of Apple, as all true Macintosh believers, er, users know that windows in MacOS didn't have little nubbly bevels around the sides in 1989." Bnodsky's brain could not be reached for comment. In making these changes to Windows 93, Microsoft has applied the fruits of several years of research undertaken its widely-touted and much-admired human-computer interaction group. "We have found that people do not know what the hieroglyphics in those little buttons in window title bars mean," said Babo Ghannousz, a researcher at Microsoft Laboratories who is single, in his early 30s, enjoys snowboarding and other outdoor activities, and is anxiously looking for a nubile female companion to share his passion for multiple inheritance in C++. "In our controlled studies, many users put Post-It notes beside each hieroglyphic button to remind them of its function. Naturally, the fuzzy blotches left behind when users moved or deleted windows and had to move the Post-Its caused problems; several participants in the study complained of headaches brought on by trying to read text through these blotches, and misdiagnosed the cause of these headaches as worsening vision due to not eating enough carrots." This admission of poor user interface design in Windows 62 comes as a surprise to few in the industry, following Microsoft's January admission that the graphic designer responsible for designing the button hieroglyphs had inadvertently worked from a copy of "Wilson's Guide to Ancient Hittite Rock-Carved Symbolism" instead of the "Microsoft Visual Style Guide and Handy Coffee Coaster", dubbed by many the "Microsoft Visual Style Guide, Handy Coffee Coaster, and Convenient Floor Sponge" due to its soft cover and absorbent all-fiber composition. Microsoft is pursuing an aggressive OS redesign strategy to clear up confusion among its users as to what purpose the buttons at the tops of windows serve. Among the primary changes made has been a move of the two buttons in the top right-hand corner to the top left-hand corner, and a simultaneous move of the top left-hand button to the top right-hand corner. [Journalists will find a Microsoft t-shirt with the words "LEFT" and "RIGHT" printed in large letters on either sleeve with this press pack, in order to help familiarize them with the concepts involved.] In addition, Microsoft is providing to developers the capability to program these buttons, using either Visual Rat's Nest or Java, the Language of Peace and Universal Harmony. "We see this leading to growth in a significant new segment of the software industry," said John Scully, the former CEO of Apple Computer and favorite to replace that bland-looking anonymous guy * who left his anchor job on Paramount's Entertainment Tonight at the end of last month. "We expect many companies to program these buttons to wiggle up and down, or perhaps to blink on and off if they have that sort of expertise available in-house." It is expected that these animated programmable buttons will flicker about as much as currently-available Java applets, which is, according to Skullcap, "only about 50% more than games written by 10-year-olds on Timex Sinclair home computers during the early 1980s." Our opportunity to ask Stuffy further questions about this exciting technology was cut short as he was carried away by a light spring breeze. A leading contributor to Wired Magazine whose surname might or might not be Negroponte ** was asked for his opinion on the changes to Windows 37, but when copy editors removed the self-contradictions and excessively breathless compound phrases from his contribution, it was found to consist solely of the word "the". The changes to Windows 21 are being made available for free to both subscribers to the Microsoft Network, and they will be served to Windows users on the Internet via something that responds about as quickly as an overloaded 286. ---- Founded in 1902, Microsoft is the worldwide leader in software for personal computers and personal digital annoyances. The company invented gravity, coffee, democracy, and the Official Microsoft Windows 95 Mouse Mat; it also offers a wide range of products and services for business and personal use, each designed with the mission of making it easier and more enjoyable for Microsoft to take advantage of the full power of a large revenue influx every day. ---- * http://www.microweb.com/traffic/teshmain.html ** Microsoft Corporation does not necessarily endorse the view that all columnists for Wired Magazine are interchangeable sycophantic shills for the transnational corporate high-tech community, but that is because we ache for Wired to keep up the brown-nosing. [This article is Copyright 1996 by Bryan O'Sullivan. All right reserved.] -- Let us pray: What a Great System. bos@eng.sun.com Please Do Not Crash. bos@serpentine.com ^G^IP@P6 http://www.serpentine.com/~bos
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X-Google-Language: ENGLISH,ASCII-7-bit X-Google-Thread: f9f6d,99f68d4d7b106597,start X-Google-Attributes: gidf9f6d,public X-Google-Thread: 10d0a1,99f68d4d7b106597,start X-Google-Attributes: gid10d0a1,public X-Google-Thread: 1107e7,99f68d4d7b106597,start X-Google-Attributes: gid1107e7,public From: bos@serpentine.com (Bryan O'Sullivan) Subject: Microsoft unveils radical changes to Windows 95 Date: 1996/06/06 Message-ID: <87afyh48jh.fsf@organon.serpentine.com> X-Deja-AN: 158749710 sender: bos@organon.serpentine.com x-pgp-key-location: http://www.serpentine.com/~bos/pgp-public-key.txt followup-to: best.general organization: Polymorphous Thaumaturgy x-pgp-key-fingerprint: E3 85 A2 AF DA 32 68 E5 D6 66 B9 82 00 A3 FB F6 newsgroups: best.general,comp.os.ms-windows.advocacy,comp.misc