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Article #141"Famous" Mythological(?) Studies
From: Daniels Beverly
Date: Thu, 06 May 1999 00:00
Date: Thu, 06 May 1999 00:00
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2946 bytes
Myth #1: For years I have heard reference to a "famous" study done Ford (?) on transmissions(?). One version of the story goes: Ford and Mazda were both using an identical (in design) transmission. However, Ford had far more complaints about the performance of their transmission than Mazda reportedly did. Some at Ford thought the difference was due to perception; consumers just thought that Mazda had a better transmission and so they didn't complain as much. Others thought there might be a physical difference. So they obtained several of each transmission and proceeded to measure various dimensions. To Ford's surprise, their transmissions had all measured dimensions in tolerance, however, the variation took the entire tolerance range in every case. The Mazda parts were uniformly distributed very tightly around the target - the Mazda parts showed very little variation. Ford thus concluded that it wasn't simply conformance to tolerances but reduced variation around the target that caused high quality and happy customers. (This story is also promoted as one of the seeds for the six sigma movement) Although I have heard this story innumerable times, I have never seen the published study. I have seen references to references, etc. My question is: Is this just one of those "myths" or "parables" that gets handed down and around or did this study ever actually occur? If so, where was it published? Myth #2: I also recall a similar story concerning televisions. The players are usually sited as being Sony and some American manufacturer (GE perhaps?) Myth # 3: And while I'm at it: there is also a paper that supposedly was published by someone at Motorola that stated that product that was reworked had a much higher failure rate in the field than product that was "built right the first time" or at least never rejected and repaired. ( This is also touted as a beginning of the six sigma movement) I appreciate any light that any one can shed on these myths. Are they real? If so, where were they published? Bev Daniels bd1042@warn.com danielsb@warn.com
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X-Google-Language: ENGLISH,ASCII-7-bit X-Google-Thread: 1159be,91f49abce5bbe2f3,start X-Google-Attributes: gid1159be,public From: Daniels Beverly <bd1042@Warn.com> Subject: "Famous" Mythological(?) Studies Date: 1999/05/06 Message-ID: <A168E24AB6A4D111847900805FC7B2D435308F@exchange> X-Deja-AN: 475031564 Sender: TQM in Manufacturing and Service Industries Discussion List <QUALITY%PUCC.BITNET@vtbit.cc.vt.edu> Approved: NETNEWS@AUVM.AMERICAN.EDU * Comments: ******************************************************** Approved-By: "Bill Casti (System Admin)" <help@QUALITY.ORG> Content-Type: text/plain X-Received: by exchange with Internet Mail Service (5.5.1960.3) id <KG68622S>; Mon, 3 May 1999 09:39:55 -0700 MIME-Version: 1.0 Newsgroups: bit.listserv.quality