🚀 go-pugleaf

***********************************************************************
*      RADIO-L :  a discussion of Digital Audio Broadcasting (DAB)    *
*---------------------------------------------------------------------*
*   send discussion/contributions to: RADIO-L@tc.umn.edu (Internet)   *
***********************************************************************

Date: 07 October 1998
From: chriss@BROADCAST.NET
Subject: DAB Features

>In message <3615af5a109f009@mhub0.tc.umn.edu> Skip Pizzi wrote:

>> In a recent presentation, Tomlinson Holman (of THX, Ltd., USC, and
>> previously, Lucasfilm) cited research claiming that for average
>> (i.e., non-enthusiast) consumers to make the switch to a new
>> technology, a perceived 10-fold improvement over their current
>> system must be demonstrated. How this is measured is obviously
>> quite subjective, but DAB may be hard pressed to hit this value
>> without significant non-aural elements or other features included.

Then Richard Lambley wrote:

>At least in the case of mobile and portable reception, DAB ought to
>hit this 10-fold target reasonably comfortably.

Shouldn't DAB be judged for performance on what it is designed for:
digital AUDIO broadcasting? To admit an aural shortcoming followed by,
"Oh, and it can do this too," sounds like excuses, not improvement. I
agree that that analog broadcasting has problems in certain areas. I'm
not convinced that adding text (which can already be done with
RDS/RBDS) or other "features" is the way to sell it. Radio is audio.
Adding pictures becomes (poor quality) TV.

If a marked audio improvement can be made, then I fully support it. If
the technology is not mature, as is the case in the USA, then don't
push it.

Don't ship a product that isn't ready.

Chriss Scherer, CSRE
editor, BE Radio magazine

***********************************************************************
*  Check out RADIO-L and other DAB resources on the World Wide Web    *
*                       http://www.magi.com/~moted/dr                 *
***********************************************************************