🚀 go-pugleaf

Our company is considering internationalizing (multi-byte enabling) our Unix
workstation software toolkit product for the Asian marketplace.  It is a
high-end product (US$40,000+ for 1st developer, less thereafter).

I have been asked to provide a business justification for internationalizing
it.  I have to show what the incremental revenue potential is by
internationalizing and localizing for Kanji, over doing nothing and just
selling our current product.

After giving this some thought, I broke this down into parts.  I know our past
sales, and I can project our future sales without I18N, but I don't know what
the delta will be if we *do* the I18N.  I am interested to know what that delta
was for your company.  Also, I would like to know how long it took from the
time you completed the I18N to when your company saw an increase in revenue due
to I18N.


To reiterate, the two questions are:

1.  How much did your company (or an unnamed FOAF's company) revenues increase
after I18N and L10N?  20%?  50%?  100%?  3x, 5x, 10x?

2.  How long did it take after the I18N was finished and released to when your
company saw a noticeable increase in revenue?  2 months, 6 months, 18 months?


All responses will be kept strictly confidential, and the numbers will ONLY be
used in aggregate.  No individual companies will be identified *AT ALL*.

I sincerely appreciate any help with this, since I won't be subscribing to this
list much longer if I can't get this I18N approved!

Please e-mail me directly.  I can post a sanitized summary if there is
interest.

Thanks in advance,

Don