🚀 go-pugleaf

In article <35306@sdcc12.ucsd.edu> slinke@sdcc3.ucsd.edu (Steven Linke) writes:

>There are also books that give itemized breakdowns of new car
>prices.  About a year ago, I went to the public library and looked
>at a book called "New Car Price Guide" or something like that.  It
>gave dealer's cost for base models and options plus destination
>charges.  It did not give information on "advertising fees" or
>factory-to-dealer rebates, since they can vary.  However, when I
>showed my numbers to the dealer and offered him cost for an Accord 
>(based on the fact that I found out there was an end-of-the-year
>incentive rebate to the dealer), he brought out the invoice and the
>book was only about $50 off.  Actually, it would have been right on
>except that the Accord was purchased midway through the year and the
>factory price had gone up.
>
>This method was very effective and absolutely FREE OF CHARGE!!!!

So how much did you pay for the car?!

I can't believe how many people think that I somehow got ripped off
by giving CB $96 to get dealers to bid for my business, simply because
dealer cost is relatively easy to come by.  Ya'll are missing the point.
CB got the dealers to *compete* with one another, by giving the best
deal they were willing to go for.  The dealer cost is almost irrelevant.

Oh, and factory-to-dealer incentives are also reflected in CB bids, too.
They merely show up a bit differently.  If the incentive is big enough
(and it often is, I'm told) the dealers will commit to *markdowns*
instead of markups.

When someone tells me they did better than 2% on a '92 BMW or 4% on a
'93 RX-7 (and in this case they'd better hurry to be convincing, as
the premium markups are sure to drop monthly), I might begin to 
believe that CB is not necessary.  Until then, it remains in my mind
-- 
Michael Zimmers                                    |  Home:  408 996 1984
SoftHelp                                           |  Work:  408 996 1965
Software Solutions for Open Systems                |  Data:  408 996 1974