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Article #1017

Multimedia and Business Seminars

#1017
From: roberta kane
Date: Wed, 14 Jun 1995 00:00
223 lines
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DIGITAL VILLAGE SEMINARS


Three seminars conducted on the Internet on various aspects of the 
digital multimedia business are presented by the Digital Village, a 
joint venture between Digital Village Associates and the College of 
Marin, San Francisco Bay Area.


Doing Business in a Virtual World

Moderator: John Gilles
Panelists: Rose Ann Alspektor and Matt Meblin Media: three hours of 
video tape, Internet Listserv 


Legal Issues in Multimedia

Instructor: Richard Cole, Esq.
Moderator: Peter Hart
Media: two hours of audio tape, Internet Listserv 


Writers and Multimedia

Instructor: Joseph T. Sinclair
Media: 35,000-word book manuscript, Internet Listserv 


Tuition: $28 (check) each seminar which includes seminar materials and 
participation in a two-week Listserv (a separate Listserv for each 
seminar).

Date: seminar materials will be sent July 10; Listservs start July 17; 
seminars end July 24; Listservs continue until July 31.

Limitations: Each seminar will be limited to 20 students in order to 
offer the fullest potential for individual participation. Don't be left 
out. Sign up now. 

Last Sign-up Date: July 3. First come, first served. 

Enrollment: For enrollment use the email enrollment form at the end of 
this announcement and send to Steve Gilman at HNGY79A@prodigy.com; send 
check via snailmail for seminar tuition to Digital Village, 1800 Ignacio 
Blvd., Novato, CA 94949.

For More Information: contact Steve Gilman at HNGY79A@prodigy.com or at 
415-387-0449. If you can't get Steve at his phone, call Joe Sinclair at 
707-645-9310. Also see http://www.media.commons.com/dvs.html for up-to- 
date information on the seminars.

Seminar Structure: Seminar materials will be sent out on July 10 one 
week prior to the commencement of the seminar Listserv. You are expected 
to take no more than one week to complete your review of the seminar 
materials July 17- 24. During that week you can participate in the 
Listserv each day. After the initial one-week period the Listserv will 
continue for an additional week until July 31 to make sure that all your 
questions get answered. Instructors will participate in the Listserv on 
a daily (work day) basis for two weeks. Instructors are free to 
structure other Internet devices and other seminar materials into their 
seminars.

Seminar descriptions follow:


DOING BUSINESS IN A VIRTUAL WORLD

The virtual business environment is agile and flexible, offering many 
advantages to small and start up media companies. In this seminar we 
will discuss how you can save time and money using new technology to 
create virtual office space and resources. Participants will discuss how 
a virtual
approach allows you to add or reduce workspace, equipment resources, and 
workers with a minimum amount of expense and hassles.

The moderator John Gilles is a technology writer and columnist for the 
Marin Independent Journal. He writes weekly columns on new media and 
technology and on small, home-based businesses.

Panelist Rose Ann Alspektor is the CEO of the Valis Group, a maker of 
graphics effects software including Flo', Metaflo', and MovieFlo'. She 
coordinates a team of 17 employees and contractors from her home-based 
office in Tiburon.

Panelist Matt Meblin is the President of Software Made Easy, a 10-person 
Mill Valley software publishing and consulting firm which has relied 
heavily on contract programmers and trainers since it started in 1991 
and which allows some of its employees to work out of their homes.

Note: This seminar is one of six live seminars presented in the San 
Francisco Bay Area at the Digital Village in June under the title "The 
Business of New Media" produced by the Digital Village with financial 
assistance from Pacific Gas & Electric. For more information on these 
live seminars ($50 each), visit the Digital Village at 
http://www.nbn.com/digiville/seminars/series.html, or call Lee Callister 
at 415-382-7700.


LEGAL ISSUES IN MULTIMEDIA

This is a brief introduction to the basic issues in U.S. law on 
copyright, trade secrets, trademark, and other intellectual property 
areas. The review of these basics will assist multimedia producers and 
others in recognizing the legal issues, how they might arise, and 
provide practical
guidelines for avoiding pitfalls. Topics covered include: 

* Copyright and the digital domain - what is protected, what is fair 
use, and the problems with derivative works. 

* Intellectual property in the age of the virtual corporation - the 
problems of employees, independent contractors, and the home-office.

* Trade secrets and confidentiality - how to protect your assets and 
still get on with business.

* Trademark - protecting the ability to distinguish and publicize your 
exclusive identity in the marketplace as a source of particular goods or 
services.

* Patent - problems in applying statutory protection that was 
originally designed for "novel and useful" processes or machines to 
software at a time when innovation is exploding.

* Licensing - how to sell something and still own it. Obtaining 
permission to use the property of others. Infinitely divisible title.

The seminar instructor, Richard Cole, is a partner in the San Francisco 
office of LeBoeuf, Lamb, Greene & MacRae, a New York-based international 
law firm. His practice includes advising multimedia companies on 
corporate, intellectual property, and employment matters. He is a trial 
lawyer and advises trade organizations and other commercial clients in 
litigation, intellectual property, antitrust, and corporate matters. He 
graduated from Cornell University and Harvard Law School. 

The moderator Peter Hart is President of Scenorama Studios, a recently 
formed producer of interactive multimedia scenarios that incorporate 
navigable panoramas. He
has been a computer industry entrepreneur since the late 1970's as a 
founder and executive of Remanco Systems, Inc. (restaurant automation), 
Legalware Inc. (document modeling) and Compleat Desktops Inc. (hypertext 
publishing and law office groupware). He is also a non-practicing 
attorney
and mediator active in professional associations for attorneys, 
mediators, and multimedia producers. 


WRITERS AND MULTIMEDIA

Writers can play a leading role in creating the new digital multimedia 
literary form and in producing multimedia titles. To do so they must 
have a sound overview of the multimedia processes. The danger is that 
writers will get left out of the picture much as they have in Hollywood. 
But digital multimedia is different than the movies, and writers do not 
have to be relegated to a backseat.

The seminar surveys digital multimedia techniques with the emphasis on 
creating book-like digital multimedia products. The technical, 
organizational, and business aspects of being a multimedia producer are 
covered, and time is devoted the emergence of the new digital and online 
publishing industries. The seminar also considers the types of programs 
required for multimedia authoring. 

Topics include: Multimedia Literary Form, 10 Multimedia Myths, Choosing 
an Authoring Program, Getting Help, Text Technology, Audio Basics, Image 
Overview, Sprite Animation, Interactivity Techniques, Embedded Programs, 
Producing Titles, Delivery Media, Traditional Publishing, and Future 
Publishing

The instructor Joseph T. Sinclair is a former a member of the Board of 
Directors and Chairman of the Education Committee for the North Bay 
Multimedia Association (San Francisco Bay Area) and is currently 
Chairman of the Multimedia Internet Special Interest Group for the 
Association. He has written numerous articles on computers and 
multimedia for professional periodicals and is a contributing editor and 
reviewer for the Multimedia Reporter, a multimedia industry periodical. 
At Golden Gate University he teaches graduate courses, and at San Jose 
State University he teach undergraduate courses. He teach digital 
multimedia extension courses for the College of Marin. Degrees: 
University of Michigan.


ENROLLMENT

Use the email form below for enrollment. _________________________

EMAIL ENROLLMENT FORM

Name:

Mailing address:

City, state, ZIP:

Phone:

Fax:

Email:

State choice of seminars:

Thank you for your participation.

Send email enrollment form to Steve Gilman at HNGY79A@prodigy.com

Send check ($28 per seminar) via snailmail to Digital Village, 1800 
Ignacio Blvd., Novato, CA 94949. _________________________


The above seminars on digital multimedia industry topics given over the 
Internet comprise an experimental educational project of the Digital 
Village staffed with volunteers from the Multimedia Internet Special 
Interest Group of the North Bay Multimedia Association, San Francisco 
Bay Area. Contributors not named above are: Chris Fitzhugh, Bob Heyman, 
Roberta Kane, Marijane Lynch, Mike Mathiesen, Jeff Schriebman, and 
Janine Warner. For additional information contact Steve Gilman at 
HNGY79A@prodigy.com or at 415-387-0449.

______________________________________________ 
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From: roberta kane <rkane@linex.com>
Subject: Multimedia and Business Seminars
Date: 1995/06/14
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