Article View: can.org.cips
Article #1939Re[4]: Services to a Connected Membership
From: GSCHERL
Date: Thu, 02 May 1996 00:00
Date: Thu, 02 May 1996 00:00
46 lines
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2674 bytes
Mark Olson said:
>Reducing fees would leave CIPS trapped in the cycle of
>low revenue = few services = limited membership value = stagnant
> membership = low revenue.
The best ways to increase revenue is to increase membership. The
approach of saving money and collecting the same revenue is similar to
the corporate strategies of downsizing corporations by streamlining
and not passing the benefits onto the ultimate consumers.
>I see this as an opportunity for CIPS to develop the services which
> makes a CIPS membership a "must have" item for all IS professionals
> without having to increase membership costs.
I agree that this concept has merit. The development of these
services brings CIPS into the nineties delivery. By investing and
providing online services and more, we'll create an organization that
people will want to be a part of. From the client/server people I've
talked to here in Ottawa, the CIPS image is not related to current
technology.
Don't take all of the cost savings back to the members, but give them
some! Here's an example of what I'd propose (est cost savings $10 for
argument sake per CIPS member)
Original CIPS membership: $150
New CIPS 'online' membership $145
New CIPS 'mailing' membership $155
Recognize the difference in costs, and allow people to benefit in some
small way. The online members will appreciate a small decrease(they
won't get the pictures & graphics as readily), and the people who
continue to wish for paper based mailing won't mind the small
increase.
>Doubling or tripling membership numbers would then provide the
>economies of scale which could allow a reduction in fees.
History in other organizations I've followed show that if sales
increase, the extra money is re-invested, and doesn't result in fee
reduction.
Gary Scherling
Helping people help themselves
http://ourworld.compuserve.com/homepages/GScherling_GMS_TPN
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X-Google-Language: ENGLISH,ASCII-7-bit X-Google-Thread: f56b1,9f4ca2f3b6bf1f06 X-Google-Attributes: gidf56b1,public From: GSCHERL <GSCHERL@FED.ISM.CA> Subject: Re[4]: Services to a Connected Membership Date: 1996/05/02 Message-ID: <19960502.105638.16624@jupiter.sun.csd.unb.ca> X-Deja-AN: 152847206 sender: owner-cips-l@UNB.ca organization: UofNB News Gateway, Fredericton, CANADA reply-to: CIPS General Discussion List <CIPS-L@unb.ca> newsgroups: can.org.cips originator: daemon@jupiter.sun.csd.unb.ca