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Article #28

Re: Hoyts raises Movie ticket prices

#28
From: Joe Schwartz
Date: Mon, 21 Dec 1992 06:56
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In article <rfp205@rpi.edu> night@acm.rpi.edu writes:
>In <abp2nrq@rpi.edu> sullis@aix.rpi.edu (Sean C. Sullivan) writes:
>
>>Hoyts Cinema, who runs the movie theater at Crossgates
>>(among others), has announced that they are increasing
>>their ticket prices for adults.
>
>>Offhand, I don't remember the exact new pricing.
>
>Raised 50 cents to $7.25.
>
>>It just seems ridiculous to me.
>
>I agree totally.  They claim it's because of cost increases, but given 
>the current rate of inflation, I find that hard to believe.

If you pay full price for a Hoyts movie, you're crazy.  It's far better
to buy their Cinema Cash, which costs $50 for a book for 10 tickets.
That also includes 10 coupons for $1 off their outrageously overpriced
refreshments, so it really comes out to $4 per ticket.

Personally, I'm more upset that Hoyts has raised the price of its 
refreshments and decreased the size of its "small" sodas and popcorn.

I doubt that ticket prices are driven by costs.  Film distributors
typically get a percentage of the gross box office receipts.  Ticket
prices, like everything else, are driven by market forces.  Hoyts has
a monopoly in this area, and they charge as much as people are willing
to pay.  Simple as that.

By the way, I'm pretty sure that theaters make most of their money
from selling refreshments.  Stuff like popcorn and soda are almost
pure profit.  If you want to save money, bring your own food.
-- 
Joe Schwartz       E-mail: xor@acm.rpi.edu
MapInfo Corp.
200 Broadway       Disclaimer: "Everything I know is wrong."
Troy, NY 12180     Corollary:  "Nothing I say represents MapInfo Corp."
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From: xor@clotho.acm.rpi.edu (Joe Schwartz)
Subject: Re: Hoyts raises Movie ticket prices
Message-ID: <1mr2gh_@rpi.edu>
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Organization: The Voice of Fate
References: <abp2nrq@rpi.edu> <rfp205@rpi.edu>
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Date: Mon, 21 Dec 1992 06:56:59 GMT
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