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Article #612

Shareware Programmers: Reach out to new markets overseas!

#612
From: Yves Dehnel
Date: Sat, 11 Feb 1995 07:50
31 lines
2659 bytes
Dear Programmer:

   On a recent trip to my home country of France, I was shocked by the 
small amount of shareware available in stores. What little I could find 
on the shelves were, for the most part, English-language titles.

   I often read the soc.culture.french newsgroup, and a frequent 
question there is: "where can I find French-language shareware?" Sadly, 
such questions are usually left unanswered.

   My comclusion is that there is demand, but no supply. With a 
potential market of 100 million Francophones worldwide that's being 
virtually ignored, there are tremendous amounts of money to be made.
 
   Sure, many French speakers can figure out how to use the English 
editions, but think of the edge that you, the shareware developer, could 
gain by having a French-language version of your product on the market!

   I'd like to help you achieve this goal. I can translate your DOS or 
Windows program. In association with my contacts in France, Belgium and 
Quebec, I will study the distribution of shareware disks, or even 
consider publishing a CD-ROM if we collect enough titles. I believe that 
distribution on disks is essential, in order to reach buyers whose 
Internet access is limited.

   Please contact me if you're eager to tap these new markets!

   As I am new to some of these groups, I hope this post is appropriate.
-- 
Yves "That French Guy" Dehnel (dehnel@ix.netcom.com)
Listen to "French Kisses" Saturdays 2 pm on WMBR 88.1 FM Cambridge MA.
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From: dehnel@ix.netcom.com (Yves Dehnel)
Newsgroups: comp.archives.msdos.d,comp.publish.cdrom.software,comp.software.international,biz.comp.software
Subject: Shareware Programmers: Reach out to new markets overseas!
Date: 11 Feb 1995 07:50:10 GMT
Organization: Me, organized? Now where did I put that grapefruit knife?
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