🚀 go-pugleaf

In the Atari ST Market there is a surprisingly large assortment of nominal
cost advertising media (for selling software products).  I'd like to list 
some that I've thought of, and I'd be interested in hearing about others.

magazine reviews

press releases posted on on-line services

make the product a prize in a contest sponsored by an on-line service

sponsor your own contest with your product as the prize (every response 
adds to your mailing list)

write a "how to" article with a sales pitch for the product

software piracy (this is an advertising medium if you want it to be)

classified advertisements (do any of the Atari ST magazines have classifieds?)

offer to donate $X to user group X for each copy sold to user group X members
(does anyone have a list of Atari ST user groups?).  This should get a
mention of the product in the user group's newsletter.



Let's start a discussion:  which of the above have been effective in
marketing Atari ST software products?  Which were unsuccessful?  What
other nominal-cost advertising media are available?






Terrell (att!druhi!terrell)