🚀 go-pugleaf

brayl@nyx.cs.du.edu (Bill Rayl) writes:

> 
> Jon,
> 
> I don't understand.  Could you please explain your reasoning behind
> your statement that the Lynx puts Atari on firm financial ground?
> 
> Perhaps you haven't heard that Toy R Us has dropped the Lynx?
> Maybe you didn't know that Toys R Us was Atari's biggest purchaser
> of the Lynx?  Toys R Us has over 35 percent of the toy market; the
> toy market is a multi-million, if not billion, dollar a year
> product market.  And Atari lost this major business account.
 
 Pattie,
 
 Who the heck is this little American firm called Toy R U (grin).
 Please remember that Atari have a global presence in the market
 place and just beacuse the USA is not doing so well, try to
 remember there is LIFE outside your borders.
 
 Here in Asia Pacific (the real one not California USA) the Lynx
 was the most requested xmas present for children 3-15yrs and large
 volumes have been sold over the xmas period. The same goes for 
 Europe from the conversations I have had with friends up that way.
 
 Like it or not (and most of us are NOT) Atari has a firm footing in
 the home console/games/video games industry (read the news.groups on
 internet to get an idea of HOW big) and if they are to claw their way 
 back to a firm footing this is an ideal vehicle in which to do it.
 
 We in this news.group use the st(generic term) series of computers
 made by the same company. Therefore sometimes it is hard for us the
 users to see the wood from the trees and tend to forget if the sales
 of a product are no good, commercial realisim says stop supporting that
 product line. This maybe why there has traditionaly been a so called
 lack of support in the USA for the st series of machines due to lack
 of market penitration (who knows I like others am only commenting on
 what I have seen) and Atari not going at it with the ST/STE/TT and
 the likes where they have in other countries that have proved to be
 profitable.
 
 Back to the subject at hand.
 
 If you and your magazine were to ask Atari how many Lynx's have 
 been sold on a GLOBAL basis (out side the back yard USA) you might
 be in a pleasant suprise.


 Jon Clarke                                                     Z*NET Pacific
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     "Practise safe computing ! Wear a write protect tab!" jc 1988