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Article #218

Bill Gates Pitches Electronic Catalog!!!

#218
From: Lindsay Moir B288-4624 H286-7377
Date: Wed, 14 Sep 1994 08:17
73 lines
4439 bytes
Hi,

Bill Gates picked CatalogMaker as 

"achieving the essence of the Microsoft Solution Provider Program -- 
applying technology to deliver concrete business solutions that add value 
and a sharper competitive edge."

So what you may ask?         We are looking for resellers now!

What Is In This Document

1.  The Product - (A totally digital catalog creation facility)
2.  The Opportunity - (What is in it for you and your company)
3.  Who Should Be Interested - (Fit this profile and increase your sales)
4.  Contact Information - (Who you gonna call)

The Product

Imagine a catalog on a buyers' computer network.  Clients browse full 
color images and video clips of the products, have up-to-date pricing, do 
on line ordering and EDI transactions effortlessly.  CatalogMaker is a 
fast and easy tool that's totally automated.  CatalogMaker combines the 
benefits of a print catalog (text, prices and images) with advantages 
only the digital world can offer.  A digital catalog means control - it 
allows instant updates of information with a flexibility that print 
cannot come close to providing.  CatalogMaker has the tools to build and 
update any catalog.  

The Opportunity

We offer a huge competitive edge in the market place.  98% of specifiers 
and buyers say they need manufacturers' catalogs in order to their work 
and the odds are 9 to 1 that a print catalog won't be available when its 
needed - whether it's because the material has been lost, misfiled or 
simply thrown away (Cahners Advertising Research).  Companies that are 
adopting electronic catalogs are locking their competition out of the 
largest and most profitable accounts.  

We sell the software but we can't be everywhere.  We believe the typical 
reseller will generate over $500,000/year in additional custom 
programming work and/or service bureau work thru CatalogMaker.  
CatalogMaker is user extensible Visual Basic software.  The service 
bureau work comes from the data required to drive the electronic 
catalog.  For example pictures, video clips, and textual information 
(e.g. index, product description).

Who Should Be Interested

We are looking for companies with the following characteristics.  
a) Have a current business relationship with the ultimate consumers of 
CatalogMaker.  CatalogMaker is targeted at the business to business market.
b) Are computer literate.  
c) Have a strong conviction that multi-media is a large business 
opportunity.  
d) See as their major business opportunity the ability to extend 
CatalogMaker to fit the unique requirements of the customer and/or the 
service bureau work that comes from creating the electronic catalog.  The 
costs of CatalogMaker are insignificant when compared to the revenue 
opportunity of extending CatalogMaker and/or the Service Bureau work.  

Contact Information

Lindsay Moir
Vicom Ltd
Suite 200
833 11th Avenue SW
Calgary, AB, Canada
T2R 0E5

Phone   (403) 266-5133
Fax   (403) 263-4079
email   moirl@cuug.ab.ca
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From: moirl@cuug.ab.ca (Lindsay Moir B288-4624 H286-7377)
Subject: Bill Gates Pitches Electronic Catalog!!!
Sender: usenet@cuug.ab.ca
Message-ID: <Cw41os.JCw@cuug.ab.ca>
Date: Wed, 14 Sep 1994 08:17:16 GMT
Organization: Calgary UNIX User's Group
Keywords: Bill Gates, Electonic Catalog, CD-ROM, EDI
Lines: 76