Dell Computer agrees to sell through Soft Warehouse

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#3149

From: Jim Reisert
Date: Thu, 13 Sep 1990 21:30

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Dell Computer - Switches its strategy, agrees to sell through Soft Warehouse

        {The Wall Street Journal, 11-Sep-90, p. B4}

   In a major sales strategy shift, mail-order company Dell Computer will sell
 its full line of personal computers through 13 Soft Warehouse Superstores
 nationwide starting Oct. 1. Financial terms of the deal were not disclosed.
 The exclusive sales agreement is in force through 1993.

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"The opinions expressed here in no way represent the views of Digital
 Equipment Corporation."

James J. Reisert                Internet: reisert@ricks.enet.dec.com
Digital Equipment Corp.         UUCP:     ...decwrl!ricks.enet!reisert
77 Reed Road
Hudson, MA  01749-2895

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From: reisert@ricks.enet.dec.com (Jim Reisert)
Newsgroups: comp.sys.ibm.pc.misc,comp.sys.ibm.pc.hardware
Subject: Dell Computer agrees to sell through Soft Warehouse
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Date: 13 Sep 90 21:30:20 GMT
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