🚀 go-pugleaf

Hot off of AppleLink...

APPLE AND KINKO'S CALL FOR NEW ACADEMIC
SOFTWARE DISTRIBUTION SYSTEM
 
Increasing Demand for Faculty-Developed Software on Campuses
Prompts Change
 
CUPERTINO, California--July 24, 1989--In a move to further accelerate
distribution of faculty-developed software to colleges and universities
nationwide, Apple Computer, Inc. and Kinko's Copies announced their intention
to replace the Academic Courseware Exchange with a new distribution system that
will make academic software distribution more responsive to demands from the
colleges of the 1990s.
     The Academic Courseware Exchange was established by Apple and Kinko's in
1986 to make faculty-developed software readily available to faculty and
students at a reasonable cost.  Since that time, software development on
campus has flourished well beyond the two companies' early expectations.
     To meet the growing demand for academic software in the future, a more
sophisticated distribution and marketing system is now necessary.  It will
require substantial resources for product management, marketing, developer
support and consultation.  Kinko's has decided not to take this next step in
the software business because it would move the company away from its core
business, a nationwide network of 450 copy centers located near college
campuses.
    "It's time to take the business past the pioneering phase.  When we
examined our own strengths in light of the needs of growing the Exchange, we
determined that Kinko's is not in the best position to further develop the
business,"  said Keith Lawrenz, managing director of the Academic Courseware
Exchange for Kinko's.
     The Academic Courseware Exchange, the first distribution service of its
kind, makes over 200 faculty-developed software products available through
Kinko's Copy Centers and by mail, at a cost of under $40 per package.   Its
best-selling packages include "Tarski's World" and "Turing's World" for
philosophy courses and "Tools for Writers" for writing instruction.
     "Kinko's has been a leader in serving the academic courseware needs of
universities and colleges.  Through the Academic Courseware Exchange, Kinko's
has been instrumental in building a strong distribution system for courseware
where none previously existed," said Burt Cummings, director of higher
education marketing for Apple.   "As a partner, they've been invaluable in
helping us establish Macintosh as a courseware development platform and an
integral part of the curriculum.  Apple is committed to continuing to provide a
robust means for faculty to create, distribute and acquire curriculum
software."
     During the next six months Kinko's and Apple will work together to select
a distributor to develop the new software distribution and marketing system.
Kinko's will continue to provide specific services to its Academic Courseware
Exchange customers during the interim period before a new distributor is
selected.  These services include filling orders for products, providing
catalogs, and product support.

---

-Michael

-- 
Michael Niehaus        UUCP: <backbones>!{iuvax,pur-ee}!bsu-cs!mithomas
Apple Student Rep      ARPA:  mithomas@bsu-cs.bsu.edu
Ball State University  AppleLink: ST0374 (from UUCP: st0374@applelink.apple.com)