🚀 go-pugleaf

Kent L Shephard writes
> But what you are missing is that NeXT sells machines through resellers
> that mark them up.  NeXT sells to VAR snd universities cheap.  Only the
> the regular retail market pays $5000 but only a protion of that goes to
> next.  I believe that they sold 45-50K machines.

DataQuest reports for 1991 (found in April issue of SunWorld):

               NeXT   26,000
               Sun   186,000

I was close. The majority of machines are NeXTstations, and half of those are  
NeXTstation Color ... last I heard from NeXT.

One can infer that because the more complex NeXTdimension and NeXTcube are not  
the hot sellers that the engineering action at NeXT will push for more things  
like stations.

NeXT sells machines through a few channels and sells 'retail'. The University  
channel and pricing is well known, as is the registered developer. The Federal  
System Integrator channel is less well known but is probably the single largest  
channel. Retail prices are higher because of the associated marketing/support  
of NeXT sales and system engineers. The channel prices tend to be 70% of retail  
prices.