🚀 go-pugleaf

Good Day:

The following press release moved over PR Newswire on Monday, March 30,
1998 at 8:53 AM, PST.
*****
QuickTime 3 and QuickTime 3 Pro Available Now

Major New Release Delivers Next Generation Digital Video and Audio for 
Consumers and Media Professionals

CUPERTINO, California--March 30, 1998--Apple Computer, Inc. today 
announced the availability of QuickTime 3, Apple's industry-leading 
multimedia software that allows consumers and media professionals to 
capture, edit and playback a wide variety of digital video and audio 
content. Macintosh and Windows users can download a free version of 
QuickTime 3 from http://www.apple.com/quicktime. The advanced 
capabilities of QuickTime 3 Pro are available to users for just U.S. 
$29.99.

"If you want to easily view or edit high quality video on your computer,
QuickTime 3 Pro is a must-have," said Avie Tevanian, Apple's senior vice
president software engineering. "For consumers, digital video artists, 
software developers and webmasters, QuickTime 3 is the ultimate software
for creating and publishing digital content--from home videos to 
blockbuster interactive software titles. Also, with new compression 
technologies and file play back capabilities, QuickTime is required 
software for any serious Internet user." 

Available for Mac OS, Windows 95 and Windows NT, this latest version of
QuickTime significantly advances its video and audio capabilities. 
QuickTime 3 includes new compression technology from Sorenson Vision
Inc, 
QDesign Corporation and QUALCOMM, virtual reality integration and
support 
for over 150 video effects and transitions approved by the Society of 
Motion Picture & Television Engineers (SMPTE). Roland Corporation's
Sound 
Canvas sound set is also included, providing over 200 MIDI-compatible 
sounds and instruments. 

In total QuickTime 3 can play back of over 30 different audio and video
file formats and offers real-time streaming of digital content over the
Internet, allowing web surfers to view QuickTime movies from any web 
server, without long download delays. The technology's streaming and
file 
playback capabilities, coupled with the integration of market-leading 
compression technology, make QuickTime 3 a stand out application for 
viewing multimedia content on the Internet. 

QuickTime 3 contains underlying multimedia system software, an Internet
plug-in and two applications for viewing digital content--MoviePlayer
and 
PictureViewer. 
 
Advantages of QuickTime 3 Pro
QuickTime 3 Pro builds on the capabilities of QuickTime 3 by delivering
enhanced playback options as well as new authoring features for Windows
and Macintosh users. These include: - Full screen video playback; - 
Digital video and audio editing capabilities with cut and paste;  - 
Ability to save digital still images in a wide variety of formats 
including JPEG, BMP, Photoshop and PICT; - Ability to save audio and 
video files from the Internet to personal computers; - Preparation and 
compression of content for streaming delivery from any web server.

QuickTime: The Standard for Digital Video and New Media Publishing First
released in 1991, QuickTime is the standard for digital media creation 
and publishing. Its latest release, QuickTime 3, combines advanced 
digital video streaming technologies with major breakthroughs in 
ease-of-use. 

QuickTime is the only digital media technology platform capable of 
integrating 3D animation, real-time special effects, virtual reality,
and 
streaming video and audio across all major personal computer platforms.
QuickTime currently supports over 35 popular media file formats, 
including most major video, still image, audio, animation, and MIDI 
formats. QuickTime is the winner of numerous industry awards and 
QuickTime's file format has been chosen as the starting point for The 
International Organisation for Standardisation (ISO) MPEG-4 Intermedia 
Format.

Pricing and Availability
QuickTime 3 is available immediately for download at 
http://www.apple.com/quicktime/. For just $29.99, users can then
purchase 
a special code from the website that will open the advanced capabilities
of QuickTime 3 Pro. Apple expects localized language versions of 
QuickTime 3 to be available for download in spring 1998.

Apple Computer, Inc. ignited the personal computer revolution in the 
1970s with the Apple II, and reinvented the personal computer in the 
1980s with the Macintosh. Apple is now recommitted to its original 
mission - to bring the best personal computing products and support to 
students, educators, designers, scientists, engineers, businesspersons 
and consumers in over 140 countries around the world.

Press Contacts:
Staci Sheppard
Apple Computer, Inc. 
(408) 974-8404
email: sheppard@apple.com

Cate Schley
Niehaus Ryan Wong for Apple Computer, Inc. 
(650) 827-7084  
email: cate@nrgpr.com

Russell Brady 
Apple Computer, Inc. 
(408) 974-6877 
email: brady2@apple.com 

NOTE TO EDITORS: A special virtual press room for QuickTime 3 is now 
available on Apple's website (http://www.apple.com/pr/). For additional
information you can also call Apple's Media Helpline at (408) 974-2042,
or contact Kelli Kaufman at our PR agency, Niehaus Ryan Wong, Inc.,
(650) 
827-7041. 

-30-

Apple, the Apple logo, Macintosh, and QuickTime are registered
trademarks 
of Apple Computer, Inc. Additional company and product names may be 
trademarks or registered trademarks of the individual companies and are
respectfully acknowledged.

END





-- 
Quita FUERASPAM de mi email para r�plicas