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Article #14

Re: Low cost international rates (No need to switch) (new rates and number)

#14
From: Brad
Date: Fri, 22 Nov 1996 00:00
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On Fri, 22 Nov 1996, Lloyd Colston wrote:

> Thank you for pointing this out to me in public.  I think a 
> private email would have filled the bill nicely.

Consumer awareness is everyone's business.  If you need to rely upon 
unaware consumers, there is something wrong.

> 	However, the MCI rate to which you refer is a special "hook" 
> which will end in 60 days.  Then your rate will be 33% higher than this 
> one.  Add to that the $5 per month you must spend just to GET the rate.
> 	Conclusion:  MCI has a good rate for the person who calls 
> overseas a lot.  Obviously, this plan is not for you.

No, that simply isn't correct either.  There is no fee.  It is a 6 month 
program, but this was the replacement for a previous 6 month program 
which replaced another which...  AT&T has a US$0.52 rate which is 10 less 
than your company.  I haven't checked with Sprint yet, but I'm sure they 
are in the same ball park.  Conclusion?  When calling South Africa at 
least, your "low" rates are ~20% above the going rate.  Furthermore, you 
get upset when people point that out.  Requiring ignorance to get 
customers is a bad business practice.

Brad
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From: Brad <bwallet@osf1.gmu.edu>
Subject: Re: Low cost international rates (No need to switch) (new rates and number)
Date: 1996/11/22
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