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Article #166Re: trick name that Classic Coke
From: Irwin J. Gordon
Date: Fri, 19 Jul 1985 12:35
Date: Fri, 19 Jul 1985 12:35
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> [It's not the real thing] > > I think it was a 'clever' ploy to give the original coke > the more awkward name, leaving the new formula as 'Coke'. This means > that anyone just asking for a 'Coke' will get the new coke. > You'll have to say 'Classic Coke' (twice as many words and not a > common phrase yet) to get something drinkable. > It's NOT 'Classic Coke', it's 'Classic Coca Cola'. They've been very definite in their advertising to separate the two names so that Coke = new and Coca Cola = old. Look at the two cans in the CC company president's message.
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Relay-Version: version B 2.10 5/3/83; site utzoo.UUCP Posting-Version: version B 2.10.2 9/18/84 exptools; site ihuxi.UUCP Path: arc1-ca.pugleaf.net!utzoo!watmath!clyde!burl!ulysses!mhuxr!mhuxt!houxm!ihnp4!ihuxi!ijg From: ijg@ihuxi.UUCP (Irwin J. Gordon) Newsgroups: net.misc.coke Subject: Re: trick name that Classic Coke Message-ID: <1235@ihuxi.UUCP> Date: Fri, 19-Jul-85 08:35:37 EDT Article-I.D.: ihuxi.1235 Posted: Fri Jul 19 08:35:37 1985 Date-Received: Sat, 20-Jul-85 10:42:38 EDT References: <747@abnji.UUCP> Organization: AT&T Bell Laboratories Lines: 12