Article View: net.misc.coke
Article #29The fight is NOT over!
From: Greg Flint
Date: Tue, 16 Jul 1985 15:56
Date: Tue, 16 Jul 1985 15:56
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Okay, everyone knows that Classic Coke is returning. Great!
BUT! To where will it return?
Supermarkets?
Sure, most have plenty of shelf space.
Fountain outlets (e.g., McDonalds)?
Maybe, but only if we push for it. Most fountain machines have only
4 taps (Coke, Diet Coke, Sprite, and Orange/Root Beer - or some
similar setup). Where will Classic Coke go? Probably not in a 4-tap
outlet.
Vending machines (the most important source)?
Again, maybe. Some of the old vending machines have only 4 choices.
Other have 6, 8 or more, but still it may not be enough. With the
addition of Classic Coke and Cherry Coke to the present lineup of
New Coke, Diet Coke, Tab, Mellow Yellow, Sprite, Diet Sprite and
the various decaf versions, something has to be left out.
In all the reports that I have heard/read, the Coke company says that New
Coke will still be the flagship version and that Classic Coke will be just
another drink, competing for space with the various other Coke company
products. So a battle has been won, BUT NOT THE WAR. We need to keep the
pressure on the company, its bottlers, the merchants and vendors to insure
that Classic Coke doesn't just fade away ("Out of sight, out of mind").
Greg Flint
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Relay-Version: version B 2.10 5/3/83; site utzoo.UUCP Posting-Version: version B 2.10.1 6/24/83; site pucc-i Path: arc1-ca.pugleaf.net!utzoo!watmath!clyde!burl!ulysses!mhuxr!mhuxn!ihnp4!inuxc!pur-ee!CS-Mordred!Pucc-H:Pucc-I:afc From: afc@pucc-i (Greg Flint) Newsgroups: net.misc.coke Subject: The fight is NOT over! Message-ID: <1073@pucc-i> Date: Tue, 16-Jul-85 11:56:43 EDT Article-I.D.: pucc-i.1073 Posted: Tue Jul 16 11:56:43 1985 Date-Received: Thu, 18-Jul-85 04:21:12 EDT Organization: Purdue University Computing Center Lines: 34