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Article #59Re: Why Coke changed & view from a Pepsi lover
From: Greg Woods
Date: Wed, 24 Jul 1985 16:27
Date: Wed, 24 Jul 1985 16:27
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> What I don't understand is why they're bringing back the old formula.
> .... Even if I and the people I know are not a representative sample
> of the market, I don't see how the new formula can fail, unless the old
> Coke lovers hate the new stuff so much that they're not drinking any cola now
> (as I probably would if both Pepsi and Coke tasted like Coke's old formula).
This is close. What people often forget is that there *are* other
competitors for Coke besides Pepsi. There are other colas, and other
non-cola carbonated beverages. Coke clearly put too much weight on blind
taste tests, and forgot that there is a "traditional" loyalty to the
old Coke. And I still claim I can tell the old Coke apart from Pepsi in
a blind test (but I couldn't make the same claim for new Coke)
--Greg
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Relay-Version: version B 2.10 5/3/83; site utzoo.UUCP Posting-Version: version B 2.10.2 9/17/84; site hao.UUCP Path: arc1-ca.pugleaf.net!utzoo!linus!philabs!cmcl2!seismo!hao!woods From: woods@hao.UUCP (Greg Woods) Newsgroups: net.misc.coke Subject: Re: Why Coke changed & view from a Pepsi lover Message-ID: <1650@hao.UUCP> Date: Wed, 24-Jul-85 12:27:37 EDT Article-I.D.: hao.1650 Posted: Wed Jul 24 12:27:37 1985 Date-Received: Fri, 26-Jul-85 03:07:20 EDT References: <1638@dciem.UUCP> Distribution: net Organization: High Altitude Obs./NCAR, Boulder CO Lines: 21