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Article #784

Re: Great Expectations (Dating Service) WARNING!

#784
From: Richard Ottolini
Date: Mon, 18 Sep 1995 00:00
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With regards to pricing, do some back-of-the envelope calculations as to whether
the price you are willing to pay equals the services you expect to get.
A completely computerized operation has a lot less overhead than one where there
is viewing of video tapes, workshops/socials etc.  One year I shopped around at
a number of video sevices comparing the el-cheapo versus the more expensive,
and it was fairly obvious that some of the el-cheapo services would not get
enough cash flow from enough new members a month.  They folded as predicted,
not to mention the membership never got large enough to be interesting.

I am not defending GE's $2000+ charge, much of which supports a high pressure
sales force to get new members to join.  But I doubt whether any kind of service
that involves monthly office visits could be done for less than $50 /month.
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From: stgprao@sugarland.unocal.COM (Richard Ottolini)
Subject: Re: Great Expectations (Dating Service) WARNING!
Date: 1995/09/18
Message-ID: <43k17c$h4i@unogate.unocal.com>
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organization: Unocal Corporation
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