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Article #1113

Re: How to build obsolescence into an appliance.

#1113
From: Phil Allison
Date: Fri, 15 Feb 2002 07:56
124 lines
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"Alan Liefting" <aliefting@ihug.co.nz> wrote in message
news:3C6C29B2.B5BAB397@ihug.co.nz...

There are reasons for everything:

>
> 1. Place metal shields around the power supplies without holes for air
> circulation.  This will ensure power supply capacitors will dry out and
> make the power supply fail prematurely.

   * Keeping the electros hot makes the ESR lower so cheaper ones will do.


> 2. Do not bother with putting thermal conducting paste between heat sink
> and transistor.

   *  It only oozes and dries out anyhow.


> 3. Do not bother to solder the heavy components or joints subject to
> thermal cycling.

   *  Hand soldering? You are joking?


> 4. Make your spare parts very expensive or do not bother with having
> spare parts available.

  * If you make them expensive enough no one will want them and then you
don't have to stock them at all - simple.



> 5. The following components can be left out during manufacture:
> protection zener diodes, VDR's, spark gaps,  decoupling capacitors,
> ferrite beads etc.


  * If it works without them then what's the problem?


> 6. Buy the cheapest components from manufacturers who cannot guarantee
> the longevity of their product.


   * They keep all factory tests brief for obvious reasons - then it becomes
someone else's problem.


 It is easy to have a CRT fail within
> three years by using impure materials.  This will make the cathodes
> oxide and reduce the emissions giving a dull, hard to read picture.


 * The Chinese are getting better at this all the time you know.



> 7. Fit the so-called head cleaning device to VCR's.  This will ensure
> numerous service calls increasing the customer frustration which will
> lead them to buy a new product.

   * There is one born every minute, at least and increasing.



> 8. Make sure that the videotape is laced around the your head during
> fast forward and re-wind mode on a VCR.  This will maximise video head
> wear and tear.

 * The head speed is still much higher than the tape speed.


> 9. Dispense with EMI/RFI components in the power supplies.  As well as
> producing unacceptable interference this will also mean that the power
> supply is more prone to damage from voltage spikes.


* Policy - voltage spike damage is always the customer's problem.



> 10. Use the softer plastics rather than the more wear resistant bakelite
> for kettles and toasters.  This will guarantee the consumer will
> purchase a new product to replace the shabby appliance.

* People like to buy new things anyhow.


> 11. Do not use spot welding on your toaster elements.  Spot welding
> makes a reliable connection.  Crimped connections will fail within a
> short period.  This is good (for the manufacturer) since spare parts are
> not available.  The consumer will have to buy a new product.

* Now come on - you really expect to service a toaster?



> 12. Use the cheaper carbon film resistors instead of the more reliable
> metal film resistor with better voltage ratings.

* What the customer can't see won't bother him.


> 13. It is best to use a design style which will rapidly look dated.
> This is another ploy in order to have the consumer purchase the latest
> style regardless of whether the item is working or not.


*  People are slaves to fashion - and they love slaves.


>
> The next lesson is how to reduce your number of service agencies and how
> to reduce the number of products the service agencies will repair for
> you.  This will increase the sale of new products by frustrating the
> consumers efforts in order to have their item repaired.


*  Repairers are a necessary evil - but they are working on that one.


      Regards, Phil
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From: "Phil Allison" <bilup@bigpond.com>
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References: <3C6C29B2.B5BAB397@ihug.co.nz>
Subject: Re: How to build obsolescence into an appliance.
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