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Article #3

"we who think font design is something important"

#3
From: Dan Mills DBM
Date: Thu, 20 Oct 1983 10:54
26 lines
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From uucp Thu Oct 20 06:36:27 1983
>From uw-beaver!root Thu Oct 20 06:10:31 1983 remote from utcsrgv
Received: from SU-AI.ARPA by WASHINGTON.ARPA with TCP; Wed 19 Oct 83 22:36:33-PDT
Date: 19 Oct 83  2233 PDT
From: Dan Mills <DBM@SU-AI>
Subject: "we who think font design is something important"
To:   laser-lovers@WASHINGTON    

Laura,
Yes, we are in the minority. Fortunately, that doesn't mean 
we are wrong. The goal of text typography is to be transparent,
ie. to transmit the message with as little noise/interference
as possible. If a READER's attention is drawn to the typography 
rather than the message (however slightly), the typography has 
failed in some way. 
  A common hazard of becoming typographically aware is that one 
does more LOOKing than READing. Though I defend the significance
of typographic quality, I would agree with your mother that to
judge a book solely by its typography would be a mistake.

- Dan
-----
ps For the source of the first paragraph, I refer you to an
essay by Beatrice Warde called "The Crystal Goblet or Printing
Should Be Invisible". Ask me in a day or two and I can tell
you where to find it.
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From: laser-lovers@uw-beaver.UUCP (Dan Mills <DBM@SU-AI>)
Newsgroups: tor.laser-lovers
Subject: "we who think font design is something important"
Message-ID: <1300@utcsstat.UUCP>
Date: Thu, 20-Oct-83 06:54:51 EDT
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Posted: Thu Oct 20 06:54:51 1983
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